Press Releases  |  Leadership Bios

Deskey News

Your Brand: Who do YOU want to be?
Fresh Cup
November, 2006
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Investment In Brand Pays Large Dividends
Marketing News
November 15, 2006
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Kids Take Over the Office
The Enquirer
July 21, 2006
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So Long Unisex, Make it His or Hers
Brandweek
June 19, 2006
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A Washout or a Clean Sweep?
Brandweek
June 19, 2006
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Brand standing: A look at the role branding plays in making a product successful.
Earnshaw's
June, 2006
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Making Words Work
POP Times
June, 2006
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Flying Solo: Deskey CEO Stays Aloft With His Private Collection of Lindbergh Memorabilia
Cincy Business
April, 2006
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Branding isn't just for large companies
Woman's Business
April, 2006
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Tapping into Kids? Touchpoints
Confectioner
March, 2006
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Brandweek
March 30, 2006
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Tourism Network offering travelers a reason to visit
Business Courier
March 24, 2006
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Interview with a Brand Planner: Warren Church, Deskey
Brand Noise
March 13, 2006
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Corporate brand blog: liberator or oppressor?
Chief Marketer
February 13, 2006
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Deskey goes Red with the American Heart Association; branding agency educates, empowers women and corporations through cause
Create Magazine
February 6, 2006
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Consumers are flocking back to convenience stores. This could be the start of something big for converters.
Paperboard Packaging
February 1, 2006
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How many brands does it take to sell a light bulb?; Deskey Branding experts say 'Borrowed Equity' can be marketing gold, lead
forbes.com
December 19, 2005
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Deskey helps create a new Pepto experience from a kid's point of view; New Pepto-Bismol® product that appeals to moms was created by kids
Mom MD
November 22, 2005
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Forget price/features talk; tell customers brand story
Business Courier
November 22, 2005
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Why every brand must 'tell it's story' now
thewisemarketer.com
November 16, 2005
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Back to basics: package equals brand?
thewisemarketer.com
November 1, 2005
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Don't ignore the children.
Business Courier
June 3, 2005
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